Job Title: Social Media Executive, Jobs in Bangalore
Organization: Nextwebi
Location: Bengaluru, Karnataka
Salary: ₹3,00,000 – ₹4,00,000 a year
Job Type: Full-time

Industry: IT services and consulting
Functional Area: Sales & Marketing
Role Category: Marketing
Education: Bachelor’s/Master’s
Experience: 2-3 years

Job Description:

Nextwebi is seeking a skilled Social Media Executive to join their team in Bangalore. The ideal candidate will have hands-on experience with Meta Ads campaigns and a proven track record of successful social media advertising strategies.

Key Responsibilities:

• Develop, implement, and manage Meta Ads campaigns across Facebook, Instagram, and other Meta platforms.
• Create and optimize ad copy, graphics, and videos to ensure maximum engagement and conversion rates.
• Monitor and analyze campaign performance, providing regular reports with actionable insights and recommendations.
• Conduct audience research and segmentation to effectively target specific demographics.
• Collaborate with the marketing team to align social media advertising efforts with overall marketing strategies.
• Stay up-to-date with the latest trends and best practices in social media marketing and Meta Ads.
• Manage the social media advertising budget, ensuring cost-effective use of resources.
• Test and implement new ad formats, targeting options, and creative approaches to improve campaign performance.
• Track and report on key performance indicators (KPIs) and return on investment (ROI) for Meta Ads campaigns.

Qualifications:

• 2-3 years of hands-on experience managing Meta Ads campaigns.
• Proven track record of developing and executing successful social media advertising strategies.
• Proficiency in Meta Ads Manager and other related tools.
• Strong analytical skills with the ability to interpret data and generate actionable insights.
• Excellent written and verbal communication skills.
• Creative mindset with a keen eye for detail in designing ad creatives.
• Ability to work independently and as part of a team in a fast-paced environment