Job Title: Digital Marketing & Content Creation
Company: Black Pepper Events
Location: Bengaluru, Karnataka
Salary: ₹12,000 – ₹25,000 a month

Full Job Description:

Key Responsibilities:

1. Content Strategy: Develop comprehensive content strategies aligned with event goals and target audience preferences.
2. Content Creation: Produce high-quality and engaging content for various digital channels, including website, social media, email campaigns, blogs, and promotional materials.
3. Digital Campaigns: Plan and execute digital marketing campaigns to drive event registrations, ticket sales, and engagement through SEO, PPC, social media, and other online platforms.
4. Social Media Management: Manage social media accounts, create compelling posts, and interact with the audience to increase event visibility and engagement.
5. Email Marketing: Design and execute email marketing campaigns, newsletters, and automated workflows to nurture leads and maintain attendee engagement.
6. Analytics & Optimization: Monitor and analyze campaign performance using analytics tools; optimize strategies based on insights to improve ROI and conversion rates.
7. Collaboration: Work closely with cross-functional teams, including event planners, designers, and sales, to ensure cohesive marketing strategies and messaging.
8. Brand Management: Uphold brand guidelines and maintain consistency across all marketing materials and communications.

Requirements:

• Bachelor’s degree in Marketing, Communications, or related field.
• Knowledge of HTML, CSS, and graphic design tools (Adobe Creative Suite).
• Minimum 1 year experience in content creation, digital marketing, or related roles, preferably in the events industry.
• Strong understanding of SEO, SEM, email marketing, and social media platforms.
• Proficiency in content management systems (CMS), marketing automation tools, and analytics platforms (Google Analytics, etc.).
• Exceptional written and verbal communication skills with an eye for detail.
• Creative thinking and ability to generate innovative ideas for content and campaigns.
• Strong project management and multitasking abilities.
• Ability to thrive in a fast-paced, deadline-driven environment.

To Apply:
Interested candidates can share their resume to hr@blackpepperevents.com

Job Type: Full-time
Benefits:

• Health insurance
• Provident Fund

Schedule: Day shift
Experience: Digital marketing: 1 year (Required)
Work Location: In person