Job Title: Digital Marketing Specialist, digital marketing jobs in bangalore
Company: My Air Deal
Location: Bengaluru, Karnataka
Salary: Not provided
Job Description: Job Description

Responsibilities

• Develop and implement effective SEO strategies that align with the company’s business objectives and marketing goals.
• Conduct comprehensive keyword research and analysis to identify opportunities for organic growth.
• Optimize website content, meta tags, headers, and images to improve search engine rankings.
• Ensure website structure and navigation enhance user experience and search engine accessibility.
• Develop and execute link-building strategies to improve domain authority and search rankings.
• Monitor and analyze backlink profiles, disavowing harmful links as needed.
• Collaborate with content creators to develop high-quality, SEO-friendly content that drives organic traffic.
• Conduct content audits and provide recommendations for improvement and optimization.
• Perform regular technical SEO audits to identify and resolve issues affecting website performance.
• Optimize website speed, mobile responsiveness, and overall technical health.
• Use tools such as Google Analytics, Google Search Console, and SEO software to monitor and report on key performance metrics.
• Provide actionable insights and recommendations based on data analysis.
• Conduct competitive analysis to identify strengths, weaknesses, opportunities ,and threats in the SEO landscape.
• Stay updated with industry trends and algorithm changes to maintain a competitive edge.
• Work closely with web developers, designers, and other marketing team members to implement SEO best practices.
• Communicate SEO strategies and results to stakeholders and provide training as needed.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• A minimum of 3 years of experience in SEO and digital marketing.
• Proven track record of successful SEO campaign management and organic growth.
• In-depth knowledge of search engine