Job Title: Digital Marketing Assistant, Jobs in Kolkata
Company: Charabuni Services Pvt Ltd
Location: Rajarhat, Kolkata, West Bengal
Salary: ₹16,000 – ₹21,000 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Leave encashment
• Life insurance
• Paid sick time
• Provident Fund

Full Job Description:
We are looking for an experienced Digital Marketing Executive to assist in the planning, execution, and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.

The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Responsibilities:

• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Plan and monitor the ongoing company presence on social media (Twitter, Facebook, etc.)
• Launch optimized online adverts through Google Adwords, Facebook, etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization, etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing and update website
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.)
• Acquire insight into online marketing trends and keep strategies up-to-date
• Maintain partnerships with media agencies and vendors

Requirements and Skills:

• Proven experience as Digital Marketing Executive or similar role
• Excellent understanding of digital marketing concepts and best practices
• Experience with D2C social media, Google Adwords, and SEO / SEM / ASO
• Working knowledge of ad serving tools
• Perfect knowledge of web analytics tools
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
• Graduate

Job Types: Full-time, Permanent
Schedule:

• Day shift
• Monday to Friday

Supplemental Pay Types:

• Quarterly bonus

Education: Bachelor’s (Preferred)
Experience:

• Digital marketing: 1 year (Required)
• Total work: 1 year (Preferred)
  Work Location: In person